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Tandem

Industry: FMCG
The meat processing company Tandem Ltd was established in 1993. The company quickly strengthen its position on the Bulgarian market through products made by traditional Bulgarian recipes without compromise in quality. Its name quickly became a symbol for high quality meat products. The first and most popular items are minced meat and sausage, as gradually the portfolio of "Tandem" is extended to 80 products.

Internet Project Tandem - modern and meets the quality of products Tandem internet presence.

Design.bg consultants conducted tests and studies to build an e-marketing concept for the upcoming web presentation.

Tandem trademark is a symbol of quality and long tradition in the manufacture and supply of meat products made by real meat, quality packaging, excellent commercial appearance, product diversity. As a result of the research it became known that the emphasis should be placed on the loyalty of customers to the brand.

The concept set out in the project is based on the basic characteristics of the Internet - mass personification. People who buy and consume Tandem products are from one and the same club - they may be exposed in the same way. It remains to know them. They should become a part of a project different from others and we can encourage them. Knowing who they are, we can offer and do special things for them.

Within the servicing design.bg provides the following services to the client:
Web site development
E-marketing consulting and online strategies
Information, navigation architecture and design
Managed Hosting
Multimedia and online video

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